The challenge in this industry
Packaging machines are large and complex, with many moving parts working together. Your sales team cannot take one to every client meeting, and a brochure does not show how the machine runs or how it will fit on the client's floor.
Buyers also want to compare models, variants and options before they commit, and each salesperson tends to explain them in their own way.
How we help
We give packaging machine manufacturers four ways to show their products without a physical unit: AR that brings the machine into the client's actual space, VR presentations, product demos with a 3D printed miniature, and a standardised sales demo app.
Bring the machine into the client's actual space
With augmented reality on a tablet or phone, a life-size machine appears in the client's own space.
What your client experiences:
- A life-size machine in their actual space, so they see exactly how it looks on site
- A 360° walkthrough: they walk around the virtual machine naturally
- A working animation of the machine as it functions
- Feature callouts that show the key selling points on screen during the demo
- An optional guided voiceover that explains the machine's features
An interactive tabletop model
The same AR model also works on a table, at an exhibition or in a meeting room.
- 360° machine view: walk around the model and explore it from every side
- See the internal components
- Key USPs and specs appear as interactive callouts
Product demos without a physical product
In virtual reality, buyers see the machine in an immersive presentation, with no physical unit on site.
A standardised sales demo app
A digital machine demo tool for tablets and desktops gives every salesperson the same demo. With it, your sales team can:
- Select any model from the product catalogue
- Play a working animation to demonstrate operation
- Rotate it in 3D and show it from every angle
- Explore internal components to explain the engineering
- Show exploded views that break down the assembly
- Show configurations, variants and options
- Highlight key USPs, specs and features
- Display use cases and application scenarios
Projects and solutions for packaging machine manufacturers
Projects
NBG Printographic at Plastindia
NBG's Printography machine is an industrial printing system with many complex components. We designed and built a 3D product configurator for it, which NBG showed at Plast India 2026 and CPHI & PMEC India 2025.
Solutions used: 3D configurator, touch-screen app. Read the case study.
Solutions that fit
3D product configurators
A touch-screen or tablet app where buyers choose the model, options and add-ons, watch key parts animate, and leave their details in the same app. Your booth becomes a lead-capture point, and your sales team gets a tool they can use after the show.
- Choose variants, options and configurations in real time
- Animations of key parts and how the machine works
- Lead form built in, with data you own
- Runs on touch screens, tablets, web and LED walls
Machine visualisation in VR and mixed reality
Let buyers walk around your machine at full size inside a VR headset, open it up and watch it run. With mixed reality (Meta Quest 3, Apple Vision Pro, HoloLens) the machine appears in the real room. No need to ship a demonstrator or fly the customer to your plant.
- Full-scale presses, bending machines, assembly lines and plants
- Exploded views and cut-aways of internal parts
- Runs at exhibitions, in sales meetings and at the customer's site
360 virtual factory tours
Let customers, auditors and overseas buyers walk through your factory from a browser, phone or VR headset. Clickable hotspots explain each line and process, with narration in multiple languages. It takes travel out of the sales cycle.
- Shot on site with 360 cameras, or built in 3D
- Hotspots with videos, specs and certifications
- Embed on your website or play at the booth
Frequently asked questions
How can packaging machine manufacturers show a machine without shipping it?
Metaverse911 gives packaging machine manufacturers four ways to show a machine without a physical unit: AR that brings a life-size machine into the client's actual space, VR presentations, product demos with a 3D printed miniature, and a standardised sales demo app for tablets and desktops. Buyers see how the machine looks and runs before committing.
What does a client see in an AR demo of a packaging machine?
In an AR demo on a tablet or phone, the client sees a life-size packaging machine in their actual space and can walk around it in a 360° view. A working animation shows the machine functioning, feature callouts highlight key selling points, and an optional guided voiceover explains the features. The same AR model also works as a tabletop model.
What can sales teams do with the standardised packaging machine demo app?
The standardised packaging machine demo app gives every salesperson the same demo on tablets and desktops. They can select any model from the catalogue, play a working animation, rotate it in 3D, explore internal components, show exploded views, show configurations, variants and options, highlight USPs and specs, and display use cases and application scenarios.
Can buyers see packaging machines in VR or mixed reality?
Buyers can walk around a packaging machine at full size inside a VR headset, open it up and watch it run, with exploded views and cut-aways of internal parts. With mixed reality on Meta Quest 3, Apple Vision Pro or HoloLens, the machine appears in the real room. This works at exhibitions, in sales meetings and at the customer's site.
Which packaging machine project has Metaverse911 delivered?
Metaverse911 designed and built a 3D product configurator for NBG's Printography machine, an industrial printing system with many complex components. NBG showed the configurator at Plast India 2026 and CPHI & PMEC India 2025. The solutions used were a 3D configurator and a touch-screen app, letting buyers explore the machine and its configurations in 3D.
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